Royal Caribbean is putting a big decision in the hands of its most devoted fans: what to call its next major cruise ship. The cruise line has opened up a crowdsourcing effort, inviting the public to weigh in on naming its newest vessel.
The move follows Royal Caribbean's earlier announcement this year confirming long-rumored plans to build the new ship. Rather than keeping the naming process behind closed doors, the line is leaning into fan enthusiasm by making it a community moment.
For cruisers who feel a personal connection to the brand, it's a rare chance to leave a literal mark on one of the world's largest ships — and bragging rights if your suggestion makes the cut.
This story was originally reported by Royal Caribbean Blog.
