Brazilian chef Alex Atala is set to help shape Morada Orlando, a planned $400 million luxury residential and hospitality development on International Drive.
Atala will curate the project’s overall concept, brand and hospitality experience, according to a press release cited by Orlando Weekly. His role will extend beyond the kitchen, while an unnamed signature restaurant is planned as part of the development.
Atala is the chef behind D.O.M. in São Paulo, a restaurant that has held two Michelin stars for 12 consecutive years. His cooking is known for incorporating indigenous Amazonian ingredients.
Morada Orlando is expected to include 240 residences priced from $1 million, plus 6,500 square feet of publicly accessible retail and dining. The development is slated to open in 2030.
The project is being developed by MakeSpace by Glasstone Group with Park Square Homes and Kimaya. Gustavo Penna Arquiteto & Associados is handling the architecture.
Atala said he wants the project to reflect not only Brazilian cuisine but also Brazilian hospitality, emphasizing warmth, generosity and a sense of comfort.
